Flower shop e-commerce · București · Demo
28 bouquets.
28 bouquets.
And one you build yourself.
An online flower shop in București: a curated catalog, five category pages, and a bouquet you assemble stem by stem.
The brief
A florist selling through a Shopify theme that limited what she could show. We rebuilt the storefront around a curated catalog: 28 product pages trimmed down to her launch range, five category catalogs with working filters, a full Romanian and English mirror, and a configurator where the customer assembles their own bouquet stem by stem and watches the price build as they go.
Design
Typography.
- DisplayFamiljen Grotesk
- Plates and labelsOswald
Design
Palette.
Warm white
Warm ink
Hot pink accent
Best sellers
Catalog with filters
Product page
Bouquet configurator
Mobile
Designed for the phone first.
Home on mobile
Catalog on mobile
Details
What was built.
- 28 product pagesA launch-ready catalog. Names, prices, photos, care and delivery notes, each on its own page.
- Bouquet configuratorPick the stems one by one and watch the bouquet and the price build in front of you.
- Filters that workAvailability, price range, and color swatches across five category catalogs.
- Romanian and EnglishThe whole site mirrored in both languages, product pages included.
Your turn
Want something
Want something
like this?
Every project starts with a conversation about your business. No commitment, no pressure.